THE GIN DAY
TYPE
Brand Launch - Food & Beverage
DESCRIPTION
Since 2012 the first and largest Italian event dedicated to gin, genever and their botanicals.
YEAR
2019
CHALLENGE
To increase the number of participants.
SOLUTION
Online promotions before and during the event.
RESULTS
KPI
RESULT
Attendees
3,015
Journalists and bloggers
111
Exhibitors
52
Booths
71
Brands
151
Tastes
53,650
Projects