Web3 X Fashion

LOCATION

Milan, Italy

DESCRIPTION

An exclusive invite-only event during Milan Fashion Week with luxury fashion brands, Web3 builders, digital artists, and investors.

DATE

September 18, 2023

ABOUT

Organized in collaboration with AKQA, BananaCorp and the European Web3 Organization, we brought together 150+ participants from 22 countries for 3 panels:

Tokenization and Traceability
Exploring how blockchain ensures authenticity, transparency, and ownership in fashion.

Loyalty and Personalization
Discussing how Web3 enables exclusive rewards, tailored experiences, and direct brand engagement.

Virtual Fashion and Collaborations
Discussing digital wearables, metaverse partnerships, and the future of fashion innovation.

RESULTS

KPI

RESULT

Event Participation

150+ participants

Participant Breakdown

44% Web3 builders (52% founders), 40% fashion industry, 10% digital artists, 6% investors

Fashion Brands

Dolce & Gabbana, Prada, Valentino, Luxottica, Balenciaga, Loro Piana, Giorgio Armani, and more

Web3 Builders

Ledger, Tokenproof, Arianee, NFT Factory, MetaBrew, and more